1

Assist Department Head Retail Liabilities & Asset Products in product development & Revamps in order for strengthening Assets product proposition. Facilitate frontline teams is meeting their objectives and project MCB Bank’s value proposition to customers. Regular review of existing market trends, competitive analysis and implementing changes in existing products / variants to keep up with the prevailing market dynamics. Preparing strategies related to product, pricing, promotion etc., implementing these changes and assessing results to meet the Management expectations. Identifying business opportunities to develop funded and non-funded products. Close coordination with business to accomplish Asset long term goals & meeting the department objectives. Conduct internal & external surveys and offerings to our customers. Conduct focus groups and market researches for feedback to design & launch new products. Preparation of training content & conduct training sessions

60%

2

Develop and improvise processes and systems as per product requirement. Coordinate with key stakeholders in finalizing policies & processes. Frequent Review of process flows, adopt approaches to increase efficiencies to ensure better service levels. Ensuring all process (internal & External) is in adherence. Understanding the voice of customer and driving continuous improvement process

15%

3

Conducting periodic reviews for taking timely measures/decisions. Analyze different industry sectors and global perspective and opportunities as an outcome ability to develop product strategy.

10%

4

To conceive and work on various product promotional initiatives. Coordinate with marketing team for the development of collaterals. Finalize media plans and ensure proper deployment. Development of seasonal campaigns for business traction

15%